Monday 18 April 2016

Euro 2016 - Poster, Poster Tube and Flyer Development

Joe sent me the illustrations for the other three posters, allowing me to take colours from them and finish of the set of posters, which will look like below.

























This also allowed me to finish of the stickers using the same colours. We've decided that it'd be more appropriate to use stickers with the players names on them on every face of the poster tube rather than using the Euro 2016 logo, as this makes them easier to recognise when being sold in a shop or on a stall. 



















The posters tubes would likely be contained in a big box (birds eye view below) so having the players names on the end of the tubes rather than the logo makes searching for the desired poster far more time-efficient. Having text on them also allows them to be sorted in various ways, be it by country or surname, making the searching process even quicker.


























The colours from the illustrations have also been applied to the maps on the back of the flyers, which now look like this:

























There are differences within the maps because of the difference in geography of the various cities - making some of the maps more visually interesting than others - the Spanish and Belgian ones look particularly empty. A consistant them across all five posters is that the rivers and grassy areas are very difficult to identify without a bulky label (as is exemplified in the Germany poster). Coming up with a different way to identify rivers and and grassy areas would solve both these problems as there are large areas of water and grass in the Spain flyer and a grassy area in the Belgium flyer that would balance out the colour on the map.

Other development that needs to be done is for me to devise a consistant system of labelling key roads and landmarks across the maps, and for Joe to try and edit the illustration of the Germany player to change his skin tones to match the pinker tones in the France, Belgium and Spain drawings, as we both feel that currently it doesn't match the other four. If we can't resolve this we may end up dropping the Germany poster and using the others as a set of four, but this isn't ideal.

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